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A guide to financial statements for roofing contractors

Cotney Financial Statements
November 15, 2023 at 6:00 a.m.

By Cotney Consulting Group.

Financial literacy helps grow your business. Here's how you can gain a strong grasp of financial statements.

In roofing contracting, as with other businesses, it's not just about installing and ensuring roofs are leak-proof. A firm grasp of financial statements is at the heart of every successful roofing contracting business. They are the compass guiding business decisions, ensuring sustainability and growth. 

Transforming transactions into financial statements 

Every business transaction culminates in a financial statement through an intricate accounting process, from purchasing materials to paying for labor. This system ensures that each dollar is accounted for and provides a clear picture of the company's financial health. 

Components of financial statements 

Three main statements form the cornerstone of business accounting: 

  1. Income statement: Showcases the company's revenues and expenses over a specific period, giving an insight into the profitability. 
  2. Balance sheet: Provides a snapshot of what the company owns (assets) and owes (liabilities) at a given point in time. 
  3. Cash flow statement: Reflects the inflow and outflow of cash, highlighting the company's ability to generate and use cash. 

But it's essential to understand that these statements present the results of business activity, not the reasons. For these reasons, we turn to ratios. 

Looking deeper at the ratios 

Ratios are the magnifying glasses that bring into focus the nuances of financial statements. By combining different components from these statements, ratios create universally accepted metrics, serving as the language through which we understand business dynamics. 

Categories of ratios: 

  1. Profitability ratios: These measure the capability of the company to generate profit. Gross and net profit margins fall under this category, indicating how much profit is made relative to sales. 
  2. Efficiency ratios: Highlight the productivity and resource utilization. This could pertain to the effective use of workforce or materials for roofing contractors. 
  3. Liquidity ratios: They assess the company's ability to settle its short-term obligations, ensuring smooth operations without financial hitches. 
  4. Solvency ratios: Solvency looks at long-term stability, measuring how heavily a company is financed by debt versus its equity. 
  5. Cash ratios: Cash is king in business. These ratios provide insights into the company's ability to generate cash, an accurate indicator of business success.

Understanding accrual basis accounting 

At the heart of these statements lies the concept of accrual basis accounting. It recognizes revenue when earned and expenses when incurred, regardless of when the money changes hands. This approach provides a more accurate picture of a company's financial position than a simple cash-based system. 

Finance and accounting: The backbone 

Finance deals with managing money, whereas accounting is systematically recording and interpreting financial information. While they're two sides of the same coin, understanding both is crucial. For roofing contractors, this means ensuring you're pricing jobs correctly, understanding overhead costs, and forecasting financial needs accurately. 

Making sense of ratios 

With a multitude of ratios, understanding the essence of each is essential: 

  • Comparison: Ratios allow businesses to benchmark against competitors or industry standards. 
  • Trends: Observing ratios over time can highlight positive or negative trends, enabling informed decision-making. 
  • Cash impact: It's imperative to understand how activities impact cash flow, ensuring there's always enough in hand to cover expenses. 

In conclusion, financial literacy is more than just number-crunching; it's about using these numbers to steer the business in the right direction. Understanding financial statements and ratios isn't just a managerial task for roofing contractors. It's the bedrock of business success, ensuring every project undertaken translates into tangible financial growth and sustainability. Remember, the better your grasp on these numbers, the more precise the view of your business skyline. 

Learn more about Cotney Consulting Group in their Coffee Shop Directory or visit www.cotneyconsulting.com.



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