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Business Boosters
The effects of building a partnership
By Jonny Suchor. Indiana Metal is setting the standard by building relationships with local businesses in the roofing industry. In this short video, Josh Lyon, president of Stay-Dry Roofing based in Indianapolis, Indiana, shared his company’s relationship with Indiana Metal. These companies have been connected since 2020, and Stay-Dry Roofing ...
3 must-have metal tools!
By Emma Peterson. Streamline your time and toolkit on metal projects with these innovative and powerful tools. There is no shortage of tools available in the metal roofing market, but which ones are critical to have in your toolkit? Karen Edwards sat down with Jon R. Olson of Malco Tools ...
Boost your business’s SEO through the R-Club!
By Anna Lockhart. Want to effectively reach potential customers and boost your online presence? R-Club membership helps contractors make the most of their digital reach. In the digital age, having a strong understanding of technology and an active online presence is critical to successfully reaching your customer base. Even ...
The basics of inventory management in the roofing industry
By Carroll Consulting Group. Learn the benefits and drawbacks that come with building a solid process for materials entering or leaving the job site. Positives Timely project completion: Adequate inventory ensures materials are readily available, aiding in completing roofing projects on schedule, meeting deadlines, satisfying customers and addressing shortages promptly. Bulk purchasing discounts: Procuring ...
Boost your company growth through industry association membership
By Anna Lockhart. Learn how your company, employees and brand can grow through industry association membership. In a recent MetalTalk™ webinar, “The Importance of Associations in the Metal Industry and How to Get Involved,” host Karen Edwards sat down with Metal Construction Association (MCA) board member Lee Ann ...
4 ways to boost your business using pictures
By MARCO Industries. The strategic advantage of images in social media marketing for roofers. HubSpot's research reveals that social media posts featuring images are 650% more engaging than those without, enhancing user interaction significantly. This increased engagement is crucial for roofing businesses, as images captured from the rooftops provide a ...
Defining your company’s personality
By Geoff Braught, LMH Agency. How do you stand out in a competitive market? Be exciting, inspiring and unique with the proper brand voice. Your brand’s voice helps give your business a distinct personality that sets you apart from your competition. Think of it as an ongoing dialogue with ...
A new approach to financial management
By Jonny Suchor. Truss offers contractors an all-in-one solution for payments and expense tracking. At the International Roofing Expo (IRE), Megan Ellsworth from RoofersCoffeeShop® spoke with Matt Adams, an account executive at Truss, a banking platform designed specifically for contractors. Truss offers financial tools designed to streamline transactions and cut ...
Get the most out of your metal forming machinery!
By Anna Lockhart. Not ready to commit to purchasing a brand-new machine? MetalForming offers customers a variety of options to upgrade and maintain their existing equipment and make the most of their investments. MetalForming, is the largest distributor of metal folding machinery and supplier of architectural sheet metal machinery in ...
AI is here to stay, but don’t worry so are you!
By The GLO Group. Five ways to use AI to improve your and your team’s communication and productivity. Are you confused about Artificial Intelligence (AI) and what it means for the future of work? You're not alone. There's a lot of misinformation and fear surrounding this topic. But did you know ...
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