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Business Boosters
Crunching the Numbers: Unraveling the Profit Puzzle for Roofing Crew Leaders by Analyzing Costs - Part One
By John Kenney, Cotney Consulting Group. Learn the hidden costs of business operations and how to distinguish between direct and indirect costs. An in-depth comprehension of the financial implications related to running a business is crucial for crew leaders in the roofing industry. This understanding, which entails a comprehensive awareness of both ...
Help Your Customers Invest Now and Save Later With Quality Materials
By Metal Roofing Alliance. Homeowners may be hesitating to invest in larger home improvements, but here are five reasons to convince them to “invest now to save later.” Many of today’s homeowners are reconsidering whether to invest in larger home improvements due to rising inflation and shrinking budgets. These factors ...
The Importance of Employee Engagement
By Anna Lockhart. Having a team of trusted employees with a shared vision and understanding of the company mission is crucial to success in both the workplace and as a brand overall. In an episode of the Roofing Road Trips podcast, host Heidi J. Ellsworth sat down with ...
Why You Shouldn’t Wait Until the Slow Season to Advance Your Business
By Cayden Wemple. Listen to what industry expert, Patrick Fingles, has to say about working on the backend of your business even during the busiest parts of the year. Even though you might be up to your eyeballs in jobs during the busy season, it’s still always important to think ...
Jobba Select Webinar: Invoicing Featuring Zohra Raza
By Jobba. Tune in on Wednesday, August 23, 1 p.m. CT for the upcoming Jobba Select Webinar! On August 23, 2023, Jobba will be hosting another episode of their Jobba Select Webinar Series. The Jobba Select Webinar Series focuses on solving real-world problems that roofing contractors face. Similar to Jobba’s “No Hassle ...
Roofing Talent Spotlight - Part 2: Successful Interviewing
By Rich Carroll, Carroll Consulting Group. Learn the ins and outs of conducting a successful interview for your roofing business. Conducting a successful interview for your roofing business requires a focus on assessing the candidate's knowledge, skills and experience related to roofing-specific tasks, safety protocols and project management. Here are some tips ...
Reaching Customer Bases Through Digital Marketing and Technology
By Anna Lockhart. Utilizing technology in a company’s business and marketing plans can help set that company apart from the competition. In an ever-evolving society in which using technology to communicate and relay information is a part of the daily routine for most customers, companies are having to ...
Roofing Talent Spotlight – Part 1
By Rich Caroll - Carroll Consulting Group Unlocking the secrets to successful recruitment. The roofing industry plays a vital role in safeguarding homes and buildings, making the recruitment and training of skilled roofers and roofing professionals a top priority for all roofing businesses. To thrive in this competitive market, it's crucial to ...
5 Easy Steps to Building a Successful Social Media Campaign
By PSAI. Learn how to effectively reach your business’s target audience through social media campaign techniques with this easy five-step guide! Companies that utilize social media platforms to promote their business presence online can see significant success if they play their cards right. Creating a thoughtful social media ...
Business Development is Not Marketing or Sales
By John Kenney, Cotney Consulting Group. John Kenney discusses the differences between business development, sales and marketing and why the difference matters. I often find that individuals and companies do not understand the function of business development. It is frequently confused with sales or considered part of marketing. However, when ...
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