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MCS Influencers
Ethics, AI and roofing contractors? Is this a thing?
MCS Influencer Thea Dudley says that, in the digital era of business, it is up to us to keep evolving with it while maintaining our humanity. Tech has discovered our industry. The sheer number of software companies offering artificial intelligence geared to our industry is staggering. And we are leveraging it ...
The path to growth and prosperity in metal
MCS Influencer Travis Sliger says we need to be more vocal about what sets this industry apart. One way I believe the metal industry can better recruit and train the next generation is by focusing on the lifestyle opportunities this trade offers. Metal roofing, in particular, is the fastest-growing roofing material in residential ...
Madonna and the metal industry?
MCS Influencer Thea Dudley says the metal business hasn’t changed, but the way we do our business has. Work life has changed. Madonna. Most people on the planet are familiar with who this is. I find her fascinating. Not fascinating in a “Hey come to my house for dinner” kinda way, ...
3 steps to successful recruitment
MCS Influencer Robert Tiffin says there's a rewarding career path ahead of them in the metal building industry. Editor's note: The following is the transcript of a live interview with MCS Influencer Robert Tiffin. You can read the interview below, listen to the podcast or watch the recording. Robert Tiffin: Hello, I'm ...
How to be successful in 2025
MCS Influencer Randy Chaffee says we're all trying to go in the same direction. Editor's note: The following is the transcript of a live interview with MCS Influencer Randy Chaffee. You can read the interview below, listen to the podcast or watch the recording. Intro: Hello, I'm Alex Tolle here with MetalCoffeeShop.com ...
How the metal industry can recruit and train the next generation of skilled workers
MCS Influencer John Kenney says better recruitment and training in the metal industry require a multifaceted approach that addresses perception and practical skill development The metal industry plays a vital role in construction, manufacturing and infrastructure, yet it faces a looming skills gap as veteran workers retire and fewer young people ...
Technology is changing communication in 2025
Editor's note: The following is the transcript of a live interview with MCS Influencer Randy Chaffee. You can read the interview below or watch the recording. Intro: Hello, I'm Alex Tolle here with MetalCoffeeShop.com and I am here with Randy Chaffee once again for our Metal Influencer. How are you? Randy Chaffee: ...
Recruit new hires by being transparent
MCS Influencer Vicky Smith says be very upfront about your compensation plan and your benefit offering. Editor's note: The following is the transcript of a live interview with MCS Influencer Vicky Smith. You can read the interview below or listen to the podcast. Intro: Hello, I'm Alex Toll with metalcoffeeshop.com and I'm ...
How to communicate company goals effectively for 2025
MCS Influencer John Kenney says effective communication is at the heart of aligning your team with your company goals for 2025. As a long-time veteran in the roofing industry, I understand that aligning a team with company goals requires clear, consistent and meaningful communication. For 2025, achieving alignment within your company ...
The impact of cause marketing on brand reputation in the roofing industry
MCS Influencer John Kenney says that customers are increasingly looking to support businesses that demonstrate social responsibility in a competitive market. Throughout my years in the industry, I’ve seen how businesses in our field can benefit from aligning themselves with meaningful causes. Cause marketing, which involves partnering with or supporting a ...
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