Stone-coated metal: The best of both worlds

By Trevor Underwood, DECRA Metal Roofing. 

Stone-coated metal roofing truly offers an ideal balance between performance and visuals.  

Building a high-end home often involves balancing the aesthetics of the design with durable, high-performance materials that ensure long-lasting quality. This is one of the reasons that metal roofing, which is known as one of the most durable materials with a long-lasting lifespan, has been overlooked for decades in the residential sector due to the aesthetic limitations.  

However, DECRA Metal Roofing has been working to change that perception since 1957 when stone-coated metal roofing was introduced. With this type of roofing, natural stone granules are combined with industrial-strength sheet metal to create an aesthetic and high-performance roofing solution. The vivid colors and dynamic textures produced by this method has stood the test of time and protected homes from Canada to Hawaii and everywhere between. This is just one of the many benefits to using a metal roof on high-end home builds. Keep reading to hear more ways this roofing solution outpaces more traditional materials, such as shingles, wood shakes and clay tiles. 

Energy-efficient and sustainable construction for home builders 

Demand for energy-efficient home building has drastically risen in the past decade. Some states are even mandating energy-efficient home building. For example, government programs like California's Title 24 and the California Solar Mandate require environmentally friendly and energy-efficient standards for residential construction.  

Because of increased demand and regulation for energy-efficient home building, metal roofs have surged in popularity amongst homeowners and high-end homebuilders. 

Metal roofs are widely recognized as one of the most energy-saving roofing materials available, as they efficiently deflect heat away from structures. That's because metal roofs have an extraordinary thermal emittance, which can decrease cooling costs by as much as 25%.  

In fact, a 2019 study conducted by R&D Engineering compared the energy efficiency of DECRA Metal Roofs to that of standard 3-tab asphalt shingle roofs. The study discovered that DECRA Metal Roofs boosted energy efficiency by up to 218%. 

While any type of metal roofing offers superior energy performance, a DECRA stone-coated metal roof takes energy conservation to the next level. 

DECRA's stone-coated granules contain infrared-blocking color pigments that effectively obstruct infrared radiation from the sun, which is responsible for heat accumulation. These infrared-blocking pigments significantly increase the solar reflectance of the metal roof compared to other metal roofing products.  

Enhanced curb appeal to suit any style of home 

A stone-coated metal roof effortlessly replicates the aesthetics of less durable roofing materials, such as asphalt shingles, wood shake and clay tiles. Take clay tile roofing, for example. It’s almost impossible to imagine a Spanish-style home without a traditional clay tile roof. But clay tiles are fragile, high-maintenance and heavy.  

Stone-coated metal roofing offers exceptional durability and longevity without compromising on style. From the elegant curves of Spanish barrel tile to the rustic charm of wood shake, stone-coated metal roofing can suit the architectural style of any home. 

Be sure to view our entire stone-coated metal roofing gallery to see how DECRA elevates the curb appeal of any home. 

Metal Tile Roofing  

DECRA Villa Tile perfectly complements Spanish-themed homes with barrel-style tile while DECRA Tile adds classic elegance with the look of scalloped Mediterranean tile.  

Metal Shingle Roofing 

DECRA Shingle XD offers the depth and dimension of architectural asphalt shingles.   

Metal Shake Roofing 

DECRA Shake XD and DECRA Shake achieve the rustic charm of wood and genuine cedar shake. 

Premium market positioning and upselling opportunities  

 Using metal roofing can enhance reputation and trust among high-end homeowners, helping to differentiate properties from the competition by: 

• Reinforcing your commitment to high-quality building materials. 
• Building trust by showing home buyers that you're invested in their long-term satisfaction by offering roofing solutions that last up to 70 years, significantly longer than alternatives like asphalt shingles or wood shake. 
• Differentiating your builds from competitors by offering an innovative, versatile roofing material that offers top-tier performance and style. 

Metal roofing also creates upselling opportunities for home buyers who demand the best. 

• Metal roofing is one of the most durable and longest-lasting roofing materials available, and lasts two to three times longer than traditional roofing materials, such as asphalt shingles, wood shake or clay tiles. 
• Metal roofing is engineered to withstand the elements. With the highest ratings for hail impact, fire and hurricane-force winds, metal roofing will endure the elements for decades. 
• Sustainability is a major selling point for eco-conscious buyers. Metal roofing is 100% recyclable, and its longevity reduces the need for frequent roof replacements, which is a win/win for homeowners and the environment (especially when you consider that asphalt shingles contribute 11 million tons of landfill waste each year).  

To experience the DECRA difference first-hand, request a complimentary sample today.  

Original article source: DECRA