Events

January 2026

Cool Exteriors: A New Frontier in Efficient and Resilient Buildings

January 20, 2026 @ 11:30 am - 12:15 pm PST

Highly solar-reflective “cool” roofs have long been embraced in many U.S. cities and states to reduce cooling energy use, greenhouse gas emissions, and the impacts of the urban heat island effect. However, the exterior walls of a building also play an important role in protecting residents from the elements—including extreme ...
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Getting Your Team To Use the Tech Tools That Grow Your Business

January 20, 2026 @ 11:30 am - 12:15 pm PST

New technology can spark change, but lasting success comes when your team truly buys in. In this keynote, Dean Curtis, CEO of Ingage, explores how leading home improvement businesses turn tech adoption into transformation. You’ll learn how to inspire engagement, sustain momentum and turn great tools into everyday habits that ...
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Prefinished Metal Panels; Stone Coated Metal Panels

January 20, 2026 @ 12:15 pm - 1:00 pm PST

Preformed metal roofing panels such as prefinished metal shingles and stone-coated metal roofing panels are a perfect choice for homeowners who require a certain aesthetic but desire the longevity, durability and performance that only a metal roofing product can provide. Knowing how to select and properly install these quality ...
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Marketing Best Practices for the Roofing Industry, Part 1

January 20, 2026 @ 12:30 pm - 1:15 pm PST

You don't have to compete on price alone! Learn the most effective strategies to attract customers, strengthen your brand, and grow your roofing business in a competitive market. As a residential roofing company owner, your company's future depends on your ability to raise awareness. In an industry that is not ...
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Mejores Prácticas de Marketing para la Industria del Roofing, Parte 1

January 20, 2026 @ 12:30 pm - 1:15 pm PST

¡No tiene que competir con base en precio solamente! Aprenda las estrategias más efectivas para atraer clientes, fortalecer su marca y hacer crecer su negocio de techado en un mercado competitivo. Como dueño de una empresa de Roofing residencial, el futuro de su empresa depende en su habilidad para dar ...
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Workforce Successes Through SkillsUSA

January 20, 2026 @ 12:30 pm - 1:15 pm PST

The roofing industry has embraced SkillsUSA to help high school and post-secondary students get excited about roofing as a career option. In its first three years of engagement, NRCA has partnered with industry professionals—contractors, manufacturers, distributors and other organizations—to drive a robust presence at the National Leadership and Skills Conference. ...
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Stand Out in the Storm

January 20, 2026 @ 1:30 pm - 2:30 pm PST

Disruption is reshaping storm restoration and homeowners insurance, making a competitive advantage essential. This session will highlight the latest trends, showcase GAF’s innovative tools, and detail the industry’s increased focus on FORTIFIED Roof™. You'll learn to leverage these solutions to differentiate your business and meet the growing demand for resilience. Learn ...
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Standing Seam Metal Panels

January 20, 2026 @ 1:45 pm - 2:30 pm PST

This clinic provides a hands-on demonstration of several common standing seam panel tie-in techniques, focusing on how multiple installation details connect in the field. Attendees will observe best-practice approaches for double-hip to ridge tie-ins, ridge-to-vented-ridge transitions and two methods for end-capping hip and ridge conditions. Presenters will also be available ...
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Coffee Conversations LIVE at IRE 2026 - Day 1

January 20, 2026 @ 2:00 pm - 3:00 pm PST

Join us for an exciting LIVE Coffee Conversations at the International Roofing Expo (IRE) 2026, sponsored by SRS Distribution, where a panel of contractors will dive into the biggest trends shaping the roofing landscape this year. From sustainability innovations and emerging technologies to workforce challenges and economic impacts, this engaging ...
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Coffee Conversations LIVE at IRE 2026! - Day 1

January 20, 2026 @ 2:00 pm - 3:00 pm PST

Join us for an exciting LIVE Coffee Conversations at the International Roofing Expo (IRE) 2026, sponsored by SRS Distribution, where a panel of contractors will dive into the biggest trends shaping the roofing landscape this year. From sustainability innovations and emerging technologies to workforce challenges and economic impacts, this engaging ...
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Retrofit Systems with Metal Roofing

January 20, 2026 @ 3:15 pm - 4:00 pm PST

The increasing emphasis on sustainability and building energy performance will drive greater demand for the retrofit of existing buildings. Metals sustainability and performance attributes make it the preferred choice for retrofitting existing roofs, but not all retrofits are the same. Join presenter DJ Highnote and Charlie Smith as they discuss ...
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EmpowerAll Reception

January 20, 2026 @ 4:00 pm - 5:00 pm PST

Celebrate unity in the roofing industry with a special NRCA event. More details to come! Add to your calendar!
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First Timer's Reception

January 20, 2026 @ 4:30 pm - 5:00 pm PST

First time at IRE? Let's Deal You In! Ready to hit the jackpot at your first International Roofing Expo? Start your Vegas adventure at our exclusive First-Time Attendees Reception! This is your chance to connect with other first-timers who are just as excited as you are, build relationships that'll benefit ...
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IRE 2026 - Welcome party

January 20, 2026 @ 5:00 pm - 7:00 pm PST

Network and engage with industry professionals. More details to come! Add to your planner!
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NRCA Field Leadership Training, Level 1

January 21, 2026 @ 8:00 am - 4:00 pm PST

Take a proactive approach to employee education by sending your field managers to this class, which focuses on communication and management skills. Foremen often have excellent roof system installation skills but may lack strong communication and management abilities that would help them lead more effectively. This course teaches your foremen ...
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