By Lisa Albano, PSAI. Learn how to get the most out of your call center with these five strategies! A call from a customer is the perfect opportunity to create a potential lead. By learning the best call center practices, you can solidify more leads at higher rates and convert ...
By PSAI. Learn how to effectively reach your business’s target audience through social media campaign techniques with this easy five-step guide! Companies that utilize social media platforms to promote their business presence online can see significant success if they play their cards right. Creating a thoughtful social media ...
By Lisa Albano, Spectrum AI. Having access to your brand’s Facebook business page can make a major difference in lead generation. Here’s how to make sure you have access. Cultivating a Facebook audience is key to creating a successful lead generation strategy, however, you must first ensure that your company’s ...
By Predictive Sales AI. Use these three key steps to build or refine your company’s marketing strategies! Learning how to run ad campaigns or looking for ways to boost your existing campaigns? It’s important to go back to the basics to find the key ways to reach your audience. ...
By Lisa Albano, Spectrum. Learn about the benefits of becoming a Google Premier Partner and boosting advertising and lead generation initiatives! Google Premier Partners rely on the service to generate quality leads and effective advertising. For companies that are struggling to do that work on their own, looking into ...
By Spectrum AI. Don't let your potential customers exit your website prematurely — exit intent keeps visitors on your website longer. Even with that great website you created, it can still be tough to keep people engaged. In a study done by Spectrum, they found that 85% or ...
By Anna Lockhart. Learn how to interact with your target audience and generate promising leads in a new way. Brought to you by the industry leading software company, Spectrum, the Predictive Sales AI (PSAI) Lead Capture is changing the way we generate and pursue prospects using artificial intelligence ...
By Spectrum. It’s official: Spectrum-PSAI and Certified Contractors Network are joining forces to help contracting businesses grow. Spectrum-PSAI has partnered with Certified Contractors Network (CCN) to empower contractors with quality lead opportunities and smart lead generation solutions. By tapping into decades of combined industry expertise, this partnership is designed to help ...
By Lisa Albano, Spectrum Inc. Spectrum’s software can warn of coming storms, getting you ahead of the curve. Severe weather can cause damage to homes such as cracks in the foundation, broken windows or tears in the roof. When these problems occur, who will homeowners turn to first? ...
By Lisa Albano, Spectrum Inc. Getting more attention on a social media platform like Facebook is a great way to boost business. While there are numerous social media platforms that you can use to maximize your company reach, Facebook has been found to be very influential in the home improvement ...