By Danielle Basch, Leap. How to use educational marketing strategies to help homeowners assess their needs. When it comes to home repairs, homeowners want to make the most informed choice, not just the most affordable. Homeowners want to know the money they invest into repairs will last for years and ...
By Danielle Basch, Leap. Appealing to homeowners through digital means could boost your business. A home with curb appeal catches the eye of others in a given neighborhood. It is memorable and attractive, often raising property values for neighboring homes as well. Home service companies, like roofing contractors, have traditionally ...
Highlights from the last day of IRE 2023. Editor's note: The following is a transcript of a conversation the Coffee Shop crew had after day three of the International Roofing Expo 2023. Karen Edwards: This is late night with Karen Edwards and we at RoofersCoffeeShop, are going to talk about the ...
By Troy Winskowicz, Leap. Contractor tool companies JobProgress and Leap merge to create the perfect technology toolbox for contractors of all sizes. If anyone understands the value of a good tool, it’s contractors. From power drills to software, contractors rely on a wide range of tools to get the ...
The Tech Stack is designed to help contractors win in today’s new normal. Owens Corning, in collaboration with its Business Service partners, is launching Tech Stack, a curated suite of resources spanning every link in the contractors’ business ecosystem. Available to all contractors in the Owens Corning Roofing Contractor Network, the ...
By Alec Doniger. Marcus Sheridan will be giving advice on how market your business for growth on February 21, 2023, in an upcoming webinar. Marcus Sheridan has been called a “marketing guru” by the New York Times, and made Forbes’ list, “20 Speakers You Shouldn’t Miss the Opportunity to See.” ...
By Danielle Basch, Leap. Leap helps generate accurate and precise proposals for franchisees like Larry Tyler. Larry Tyler, the sales director for ABC Seamless of Nebraska, used to spend hours fixing mistakes on paper proposals. The paper sales process wasn’t just time consuming, but labor intensive, leading Larry to ...
By Danielle Basch, Leap. The “sign here” line carries more value when it is sent digitally. Why? Read on to discover the real value of digital signatures. When it comes to signatures, we often don’t think about them as things that can cost your company. But a handwritten paper signature ...
By Evelyn Witterholt. Here are some tips and tricks for increasing the value of your contracting company when it comes time to sell it. When you’ve built a successful business and you feel like you’re in a good position to sell it, do you know how to determine how much ...
Jenny has 25 years in B2B Marketing, including working with several start-ups and large companies such as Akamai and Silicon Graphics. Leap, a leading provider of home contractor sales enablement software and JobProgress, a leading workflow and CRM product for home contractors, are proud to welcome Jenny Coupe as their chief marketing ...