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Cotney Consulting Group
How AI is transforming the roofing industry
By John Kenney, Cotney Consulting Group. What homeowners and contractors need to know about changing technologies. Artificial intelligence (AI) is making waves in most industries including construction, and the roofing industry is about to undergo transformation with recent technological advancements. Homeowners and contractors alike should know how AI has the ...
Enhancing sales performance with competitive intelligence
By Cotney Consulting Group. Drive sales growth by staying ahead. In today's dynamic business environment, competitive intelligence (CI) is indispensable for sales teams aiming to attract and retain clients. With customer loyalties increasingly fragile, particularly post-COVID-19, understanding and anticipating client needs through effective use of data is critical. This article outlines strategies ...
Navigating Maryland's new heat stress standard: What roofing contractors need to know
By Cotney Consulting Group. Heat stress regulations are evolving to ensure contractor's safety. As of September 30, 2024, Maryland became the first state on the East Coast to enact a Heat Stress Standard through the Maryland Occupational Safety and Health Administration (MOSH). This move places Maryland among a growing group ...
Navigating the impact of tariffs on the roofing industry: Lessons from the past and preparing for the future
By Cotney Consulting Group. The historical and potential future impacts of tariffs serve as a reminder that while these measures aim to protect domestic industries, they often introduce new challenges. The roofing industry, a critical component of the construction sector, has continuously adapted to evolving challenges, including economic downturns and material shortages. ...
Strategies for success when preventing profit fade
By John Kenney, Cotney Consulting Group. Mitigating profit fade in roofing projects. Profit fade is a persistent challenge in the roofing industry, exacerbated by fluctuating material costs and intense competition. It occurs when the profits anticipated at the beginning of a project dwindle by its completion, often due to unforeseen complications or ...
Aligning with global standards
By Cotney Consulting Group. What roofers need to know about OSHA’s updated HazCom rules. On May 20, 2024, the Occupational Safety and Health Administration (OSHA) unveiled significant revisions to the Hazard Communication Standard (HCS), aligning it more closely with the United Nations' Globally Harmonized System of Classification and Labelling of Chemicals (GHS), ...
Using equipment in recruiting - PODCAST TRANSCRIPT
Editor's note: The following is the transcript of a live interview with Sam Beiler of Equipter, John Kenney of Cotney Consulting Group and Jason Reisman of Eustis Roofing. You can read the interview below or listen to the podcast. Intro: Welcome to Roofing Road Trips, the podcast that takes you on ...
How roofing contractors can prepare for unexpected financial setbacks
CCS Influencer John Kenney says that with proactive planning and strong financial management, you can get through unexpected financial setbacks and emerge stronger. Over the years, I've witnessed firsthand how unexpected financial setbacks threaten even the most established contractors. From sudden material price hikes to delayed payments, labor miscalculations or unforeseen ...
Refining performance-based incentive plans for roofing companies
By Cotney Consulting Group. Understand the role of incentive plans that motivate employees and align with the company's long-term goals. In the competitive landscape of roofing, implementing an effective incentive plan for employees is crucial. However, the success of these plans hinges on their thoughtful design and execution. This article will explore ...
Effective recruitment strategies for the metal roofing industry
MCS Influencer John Kenney says that recruiting skilled workers for the metal roofing industry requires a multifaceted approach. Recruiting skilled workers for the metal roofing sector is a growing challenge. The metal roofing industry requires a specialized skill set. With an aging workforce and a shortage of new talent entering the ...
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