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Cass Jacoby
Coffee Conversations—Attracting Future Entrepreneurs to the Roofing Industry
By Cass Jacoby, RCS Reporter. Heidi and Wendy discuss how important community and company culture are as recruiting and retainment strategies. On season 2, episode 16 of Coffee Conversations, RoofersCoffeeShop® partner, Heidi J. Ellsworth is joined by Wendy Marvin, the owner of Matrix Roofing, and other special guests to brainstorm ...
Finishes, Fastenings and Accessories, Oh My!
By Cass Jacoby, RCS Reporter. Metal Deck 101 videos give roofing professionals a quick overview on everything you need to know about your next metal deck roof install. The Metal Deck 101 video series from A.C.T. Metal Deck Supply, which are provided in both English and Spanish, give industry professionals ...
Army Veteran’s Service Comes Back to Her Tenfold in Form of a New Roof
By Cass Jacoby, RCS Reporter. The community leapt into action to provide Danja Miller with a desperately needed new roof, thanking her for her service. The roof of Danja Miller’s Portsmouth home was deteriorating. She had pots and pans set up inside to catch water, “Some of the ...
OSHA Answers Employee Vaccination Questions
By Cass Jacoby, RCS Reporter. New OSHA guidance on employee vaccinations distinguishes difference between “required” and “recommended” vaccinations. This past April, the Occupational Safety and Health Administration released new FAQ information guiding employers through considerations for recommending or requiring employees to receive COVID-19 vaccines. As reported by ...
Darci Kunard Shares Her Experience Marketing in the Building Materials Industry
By Cass Jacoby, RCS Reporter. Listen to this podcast for strong marketing tips on how to grow a brand in construction and expert insight on the DuraMaster launch. In an episode of Roofing Road Trips, Heidi J. Ellsworth, RoofersCoffeeShop® partner, visits with Darci Kunard, an experienced marketer with a demonstrated ...
Cognitive Bias in Construction: High-Levels of Safety Gear Doesn’t Guarantee Safety.
By Cass Jacoby, RCS Reporter. Study finds more safety equipment can lead to a false sense of security and riskier behaviors. New research has found that roofing workers with more safety gear take more risks. According to Popular Mechanics, workers are less safe overall when they place their trust ...
Roofing Rental Equipment Can Move Your Business Up Leaps and Bounds
By Cass Jacoby, RCS Reporter. Equipter offers innovative equipment for professionals that can save you time and money. From drivable dump trailers to a compact crane, Equipter has all the equipment a pro in roofing, construction, and restoration could dream of. Read on to see how roofing rental equipment from ...
Fourth Annual NWiR Day Conference Promises an Uplifting Day of Fun and Learning
By Cass Jacoby, RCS Reporter. Get ready for National Women in Roofing (NWiR) Day in Las Vegas on August 8. In advance of IRE, the fourth annual NWiR Day is a place to connect, discover and cultivate relationships with roofing professionals. Providing a space for multidisciplinary women to learn ...
Coping With the Psychological Drain of Remote Work
By Cass Jacoby, RCS Reporter New research can help employers and tech companies avoid “zoom fatigue” and maintain more positive remote work environment. Video calls seemed like an elegant solution to remote work when the pandemic broke out, but after a year of working online, people are beginning to ...
Which is Better: Reroofing or Recoating?
By Cass Jacoby, RCS Reporter. A look at both sides of the industry-wide debate. Why recoat The key to successfully recoating a metal roof is selecting the right coating system. Recoating systems are not one size fits all because metal roofs have many variations between metal types and factory-applied coatings. ...
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